The Internal Response That Customers Have to All Aspects of an Organization

question 49

Multiple Choice

The internal response that customers have to all aspects of an organization and its offerings is referred to as

• A) customer experience.
• B) relationship marketing.
• C) internal customer audit.
• D) internal marketing.
• E) customer relationship management.

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Definitions:

As-needed Basis

A method or arrangement where resources are utilized or tasks are performed as and when required, rather than on a scheduled or continuous basis.

Cash Management

The process of collecting, managing, and investing a company’s cash and cash equivalents.

Appropriate Level

A suitable or optimal degree or magnitude for a particular situation or parameter, often used in finance and operations.

Cash On Hand

Funds that a company or individual has available in cash form, not invested or deposited in financial institutions.