Which Statement About Marketing Activities Is Most Accurate

question 38

Multiple Choice

Which statement about marketing activities is most accurate?

• A) Marketing is affected by society but rarely, if ever, affects society as a whole.
• B) The marketing department works closely with other departments and employees to implement marketing activities.
• C) Marketing activities are the sole responsibility of the marketing department; other departments are involved only if there is an emergency (such as a product recall).
• D) Environmental forces do not affect marketing activities as long as a firm closely monitors its environment through rigorous market research.
• E) Marketing directs the activities of all other departments in a business.

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Definitions:

Sensitive

Exhibiting a high degree of awareness to external stimuli or the needs and feelings of others; easily influenced or affected.

Prenatal Sex Hormones

Hormones present before birth that play crucial roles in the development of sexual characteristics and reproductive systems.

Hippocampus

A part of the brain located in the temporal lobe, crucial for memory formation and spatial navigation.

Fraternal Twins

Twins that develop from two different eggs fertilized by two different sperms, resulting in genetically unique siblings born at the same time.