Examlex
Which answer reflects (in this order) a good, a service, and an idea that can be marketed?
Third-Party Beneficiary
A person who is not directly involved in a contract but is entitled to benefits from its performance by the contracting parties.
Gratuitous Agent
An agent who acts without being paid for his or her services.
Consideration
The bargained-for exchange; what each party gets in exchange for his or her promise under a contract.
Authority
The power or right to make decisions, give orders, and enforce obedience.
Q12: Which term best describes the marketing concept?<br>A)
Q43: Which of these statements about marketing plans
Q58: The airwaves were identified as a commons
Q67: The party conventions provided a forum for
Q68: There is a common assumption about pluralist
Q70: According to Figure 10-2 above, column C
Q101: The central element of the marketing strategy
Q161: A product that has tangible attributes that
Q174: An extremely large machine for producing sheet
Q183: To serve both buyers and sellers, marketing