The Electroencephalograph Is a Method Of

question 103

Multiple Choice

The electroencephalograph is a method of:

• A)brain imaging that passes a narrow X-ray beam through the head and measures the structures that reflect the beams from various angles.
• B)detecting brain waves by means of measuring the current between electrodes placed on the scalp.
• C)using the Karvonen technique to monitor abnormal heartbeats in a person.
• D)detecting heartbeats by means of measuring the current between electrodes placed in one's hands.

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Definitions:

Ethnographic Research

A data-collection method that sends trained observers to watch and interact with a subject population in their natural environment.

Consumer Behavior

The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs, and the impacts that these processes have on the consumer and society.

Reliability

The degree to which an assessment tool produces stable and consistent results over time.

Validity

The degree to which a tool, test, or study accurately measures what it intends to measure or reflects the true reality.