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__________ Relates to the Gains or Losses a Firm Expects

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__________ relates to the gains or losses a firm expects to experience if it attacks a rival or responds to an attack by a rival.


Definitions:

Two-sided Significance Tests

Statistical tests that assess the significance of an effect in either direction, allowing for the evaluation of both positive and negative differences.

Null Hypothesis

A statistical hypothesis that assumes no significant difference or relationship exists between certain parameters or distributions.

SRS

Simple Random Sample, a basic sampling technique in which each member of the population has an equal chance of being included in the sample.

P-value

The probability of observing test results at least as extreme as the results actually observed, under the assumption that the null hypothesis is true.

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