EnergyOne Wants to Install a High-Capacity Gas Pipeline Extension in the Region.Shareholders

question 22

Multiple Choice

EnergyOne wants to install a high-capacity gas pipeline extension in the region.Shareholders anticipate better delivery of energy at lower costs, which will increase profitability.State and local governments are expecting increased tax revenue as well as new jobs in the region during construction of the expansion.Some customers look forward to lower gas rates as a result of more efficient delivery.Residents of the area, including customers and environmental groups, are opposed to the pipeline because of the increased risk for explosion and danger to the surrounding area.If EnergyOne cannot meet the needs of each stakeholder, what is the most critical way the firm prioritize them?

• A) By identifying its level of dependence on each stakeholder
• B) By considering the urgency of each stakeholder's need
• C) By classifying the vulnerability of each stakeholder
• D) By assessing the social value of each stakeholder

Recognize the importance of a market orientation and its impact on organizational roles.

Understand the significance of a mission statement and how it guides organizational activities.

Grasp the evaluation process of a marketing plan by top management.

Realize the importance of specific, quantifiable marketing goals.

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Definitions:

Time-Limited

Restricted or constrained within a specific duration, having a clear starting and ending point.

Campaign Organizations

Groups or entities dedicated to promoting specific causes, candidates, or agendas, often during an election period.

Single Purpose

Designed or intended to fulfill only one specific function or task, without deviation or multipurpose utility.

Two-Party System

A political system dominated by two major parties, often limiting the presence or success of smaller or third parties.