Jessie Is Lying Down When Suddenly a Firefly Moves Across

question 119

Multiple Choice

Jessie is lying down when suddenly a firefly moves across her room. It disappears after 10 seconds. When it reappears, she stares at it again. The duration of time in which she looks at it is known as:

• A) an orienting response.
• B) latent learning.
• C) fixation time
• D) sensory identification.

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Definitions:

Framing

The process of constructing and presenting information or issues in a specific way that influences how they are perceived and interpreted.

Robert Entman

A scholar known for his contributions to the field of communication studies, particularly in framing and media effects.

Agenda-setting Theory

Agenda-setting theory posits that media doesn't tell us what to think, but what to think about, by selecting the issues that receive extensive coverage, thus influencing the public's perception of what topics are important.

McCombs and Shaw

Researchers known for establishing the Agenda-Setting Theory, which suggests that media has a significant influence on what topics the public perceives as important.