Which of the Following Is NOT a Valid International Marketing/advertising

question 96

Multiple Choice

Which of the following is NOT a valid international marketing/advertising strategy mentioned in your text?

• A)export both product and the advertising to other countries
• B)export the product but change the name
• C)keep the brand name and strategy but adapt the product, country by country
• D)adapt both the product and the advertising to each country
• E)adapt the product country by country but change the advertising strategy

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Definitions:

Advertising Budget

The amount of money a company plans to spend on promotional activities over a certain period to market its products or services.

Monthly Sales

The total revenue generated from sales activities during a month.

Dollar Sales

The total value of all sales in dollars over a specific period of time.

Target Profit

The target net earnings a corporation plans to reach within a certain timeframe as an integral aspect of its financial and business objectives.