If You Were Planning a TV Spot and Wanted to Have

question 66

Multiple Choice

If you were planning a TV spot and wanted to have a scene go to total black, you would use which of the following optical techniques?

• A)fade-in
• B)wipe
• C)fade-out
• D)dissolve
• E)cut

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Definitions:

Price Elasticity

A measure of the responsiveness of the quantity demanded of a good or service to a change in its price.

Demand

The desire, willingness, and ability of consumers to purchase goods or services at various price levels.

Health Care

A system for providing medical services to prevent, treat, and manage illness, as well as to preserve physical and mental well-being through the services offered by health professionals.

Central Economic Problem

The issue of how to allocate scarce resources among unlimited wants and needs, a fundamental challenge in economics.