The Size of the Print Production Group in an Agency

question 27

Multiple Choice

The size of the print production group in an agency depends on the size of:

• A)media the clients want used.
• B)upper level of management.
• C)billings.
• D)demand.
• E)printed materials they specialize in bringing to the marketplace.

Understand and explain the role and power of visual elements in business communication.

Recognize ethical considerations in the use of visuals.

Understand how visuals can enhance message completeness and persuasiveness.

Understand how visuals can support the communication of complex information.

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Definitions:

Direct Labor Costs

The wages paid to workers who are directly involved in the production of goods or the provision of services, excluding the cost of materials and overhead.

Materials Price Variance

The difference between the actual cost of materials used in production and the standard cost expected for those materials.

Raw Materials

These are the base ingredients or components that companies use in the production of goods.

Materials Price Variance

The difference between the actual cost of materials used in production and the standard cost of those materials.