Among the Downsides to Use of Direct Response in Marketing

question 7

Multiple Choice

Among the downsides to use of direct response in marketing is:

• A)difficulty in building an ongoing relationship with primary targets impossible to reach through traditional media.
• B)difficulty in personalizing messages.
• C)difficulty of pinpointing prospects on a demographic basis.
• D)high cost per contact.
• E)difficulty in pinpointing prospects on a geographical basis.

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Definitions:

Competency-Based Education

An educational approach focusing on learners demonstrating mastery of specific skills or competencies as opposed to traditional time-based learning.

Medical Assisting Programs

Educational tracks designed to prepare individuals for careers in supporting healthcare professionals in clinics, hospitals, and private practices.

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The American Association of Medical Assistants is a professional organization for medical assistants, offering certification, education, and support to its members.