The New Relationship Between Advertisers and Consumers That Implies More

question 41

Multiple Choice

The new relationship between advertisers and consumers that implies more control by users of communication rather than private providers is called:

• A)push-pull advertising.
• B)reverse media.
• C)citizen media.
• D)reverse dynamic advertising.
• E)converged media.

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Definitions:

Taft

William Howard Taft, the 27th President of the United States and later the 10th Chief Justice of the United States, known for prioritizing constitutionalism and effective administration.

Wilson

Refers to Woodrow Wilson, the 28th President of the United States, who served from 1913 to 1921 and is known for his progressive domestic policies and leadership during World War I.

Progressive Presidents

Leaders of the United States who advocated for reforms and policies aimed at addressing social injustices, economic inequality, and fostering government efficiency and integrity.

Legislation

Laws or statutes enacted by a legislative body through a formal process of discussion, amendment, and approval.