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José Is Launching a Management Consulting Business

question 66

Essay

José is launching a management consulting business. What three steps would you recommend to José as he embarks on business planning?


Definitions:

Descriptive Case Study

An in-depth investigation and description of a specific case within its real-life context.

Case Studies

Detailed examinations of a single instance or event, typically used to explore complex issues in real-life contexts.

Sensemaking

The process of making sense of or assigning meaning to complex phenomena based on one's experiences, beliefs, and knowledge.

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