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Retail stores put a number of items on the aisles leading to the checkout station. These are placed there to remind customers of things they may have overlooked, or to show products that customers may not have thought of buying until they are seen. Retailers know that some items are purchased on impulse. In other words, the customer simply sees a product and purchases it. Create a fourth hierarchy of effects that would combine the three components of the ABC model when a product is selected on impulse.
Metabolism
The complex set of chemical reactions within a living organism that are necessary for the maintenance of life, involving energy production and utilization.
Food Restriction
The practice of limiting the amount and/or type of food ingested, often used for weight control or medical reasons.
Obesity
A medical condition involving excess body fat that increases the risk of health problems.
Slow Metabolism
A term describing a lower than average rate at which the body converts calories to energy, affecting weight and energy levels.
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