Examlex
What have marketers learned about memory and our present- day aesthetic preferences?
Mental Imagery
The experience of perceiving objects, scenarios, or events in the mind without their presence in the external environment.
Implicit Encoding
The unconscious process of acquiring and storing information without intentional effort, often leading to implicit memories.
Storing Information
Refers to the processes and systems used to preserve and retain information over time, typically involving encoding, storing, and retrieving data or knowledge.
Unconscious
The part of the mind that is inaccessible to the conscious mind but that affects behavior and emotions.
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