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A consumer's subjective experience of a consumer environment tends to be more intense in the presence of a large number of people. If their presence is interpreted negatively, the consumer is experiencing the psychological state of .
−OH Group
Hydroxyl group, a functional group consisting of an oxygen atom connected to a hydrogen atom, influencing the molecular properties of alcohol.
Cell Membrane
The semipermeable membrane surrounding the cytoplasm of a cell, which controls the entry and exit of substances.
Phospholipids
A type of fat molecule that forms the main structural component of cell membranes.
Cholesterol
A type of lipid molecule that is crucial for the formation of cell membranes and serves as a precursor for the synthesis of certain hormones and vitamins.
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