Some Researchers Argue That the Field of Consumer Behaviour Should

question 30

Multiple Choice

Some researchers argue that the field of consumer behaviour should not have a strategic focus at all and should not be a(n) :

• A) "handmaiden to business"
• B) course taught at post- secondary institutions
• C) question open for interpretation
• D) offshoot of economics
• E) object of constant study and criticism

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Definitions:

Comparative Advantage

An economic theory that describes how a country or entity can produce goods and services at a lower opportunity cost than others.

International Trade

Trading goods, services, and capital across borders or territories between countries.

World Price

The international market price of a good or service, determined by global supply and demand.