Marketers Use Various Mythical Creatures and Personalities, Such as the Pillsbury

question 155

Multiple Choice

Marketers use various mythical creatures and personalities, such as the Pillsbury Doughboy or Sasquatch, to create an identity for their products. The personalities become well- known in popular culture, and are effective representatives for their products. Such figures are called:

• A) spokescharacters
• B) product determinants
• C) marketing figures
• D) product symbols
• E) Q factors

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Definitions:

Megaspore

The larger type of spore in some plants that develops into a female gametophyte.

Pollinated

The transfer of pollen from the male parts of a flower to the female parts of the same or another flower, leading to fertilization and the production of seeds.

Petals

The often colorful parts of a flower, usually located between the sepals and the reproductive organs, involved in attracting pollinators.

Megasporocyte

A cell within the ovules of plants that undergoes meiosis to produce four megaspores, leading to the development of female gametophytes.