Which Are the Two Axes of the BCG Matrix

question 1

Multiple Choice

Which are the two axes of the BCG matrix?

• A) Growth and attractiveness
• B) Long term market attractiveness and SBU strength
• C) Growth and market share
• D) Fit between business unit CSFs and the parent's skills resource and characteristics; fit between business unit parenting opportunities and the parent's skills, resources and characteristics

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Definitions:

Intrinsic Motivation

The drive to perform an action for its own sake and personal reward, rather than for some external reward or pressure.

Maintenance Factors

Elements that contribute to the upkeep and preservation of a system, equipment, or facility to ensure its optimal performance.

Herzberg's Theory

A motivational theory that suggests job satisfaction and dissatisfaction arise from two different sets of factors: motivators and hygiene factors.

Job Design

The process of organizing work into tasks and responsibilities to improve employee satisfaction, productivity, and effectiveness within an organization.