A Competitor Appears to Be Developing a First- Mover Advantage

question 4

Multiple Choice

A competitor appears to be developing a first- mover advantage in one market segment. Which two statements best describe what actions may be suitable?

• A) Wait until the market response becomes clear.
• B) Offer another product with enhanced features.
• C) Respond before the competitor has established a dominant position.
• D) Offer an imitation product.

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Definitions:

Under Benefited

A feeling or situation where an individual perceives they are receiving less reward than they deserve compared to others.

Overbenefited

A situation where one receives more benefits or resources than what is fair or deserved.

Inequity

A condition under which fair treatment is not received or given, often leading to disparities among individuals or groups.

Inequality

The state of not being equal, especially in status, rights, and opportunities.