What Is the Difference Between Multiple Regression Analysis and the Analogue

question 6

Multiple Choice

What is the difference between multiple regression analysis and the analogue approach?

• A) The analogue approach uses statistics rather than judgement to predict sales
• B) The analogue approach gathers its information through nationwide customer surveys
• C) Multiple regression analysis cannot be used to determine potential sales like the analogue approach
• D) Multiple regression analysis uses geodemographic segmentation systems to determine potential sales in a new market
• E) Multiple regression analysis uses statistics rather than judgement to predict sales for a new store