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What are the benefits of frequent shopper programs?
Retro Brand
A branding strategy that revives or revitalizes a brand from a previous era, often appealing to nostalgia and vintage preferences.
Encoding
The process of converting information into a different form, especially in memory, to be stored and later retrieved.
Information-Processing
A cognitive approach that involves the transformation, analysis, and storage of information in the mind.
Retrieval
The process of recalling or retrieving information from memory.
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