Another Name for Business- To- Business Marketing Is _

question 116

Multiple Choice

Another name for business- to- business marketing is _.

• A)C2C marketing
• B)B2C marketing
• C)derived marketing
• D)organizational marketing
• E)functional marketing

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Definitions:

Economies of Scale

Cost advantages that enterprises obtain due to their scale of operation, leading to a decrease in per unit cost with an increase in production.

Least Cost

The process of minimizing expenses involved in producing a good or service while maintaining its quality and efficiency.

Minimum Efficient Scale

The smallest amount of production a company can achieve while still taking full advantage of economies of scale with regards to minimizing its costs.