Which of the Following Statements About Organizational Marketing Is NOT

question 50

Multiple Choice

Which of the following statements about organizational marketing is NOT true?

• A)Organizational marketers have a narrow customer base and a small number of buyers.
• B)Organizational marketers are geographically concentrated.
• C)Some consumers are included in the market.
• D)Most demand for organizational products is derived and inelastic.
• E)The size of purchases made in organizational marketing is much larger than those made in consumer marketing.

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Definitions:

Career Development

An ongoing procedure of overseeing one's education, career, free time, and life changes to steer oneself towards an evolving desired future that is personally chosen.

Chosen Career

The occupation or professional path an individual decides to pursue, often after considerable thought and based on their interests, values, and skills.

Emerging Adulthood

Emerging adulthood is a phase of the life span between adolescence and full-fledged adulthood which encompasses late teens through the twenties, marked by exploration of identity.

Jeffrey Arnett

A psychologist best known for his theory of emerging adulthood, a stage of development occurring from late teens through the twenties.