Managers Using the Boston Consulting Group Growth- Market Share Matrix

question 2

True/False

Managers using the Boston Consulting Group growth- market share matrix are determining the potential of a firm's existing SBUs to generate cash needed to invest in new businesses.

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Definitions:

Average Accounting Rate of Return

A financial ratio that measures the expected return on an investment based on its net income and initial cost.

Straight-Line Depreciation

An arrangement for allocating the cost of a tangible asset over its duration of usefulness in identical annual segments.

Discount Rate

The interest rate charged to commercial banks and other depository institutions by the central bank for loans received from the central bank's discount window; it is also used in discounted cash flow analysis to determine the present value of future cash flows.

Payback Period

The duration required for an investment to recoup its initial outlay in terms of profits or savings.