Examlex
Saturn car company started a trend with its value pricing strategy of giving customers one price and one price only.The Saturn Web site gives detailed price information without the need for or involvement of a salesperson.What pricing objective is Saturn using?
Operant Conditioning
A learning process through which the strength of a behavior is modified by reinforcement or punishment.
Variable-Ratio
A reinforcement schedule in which a response is reinforced after an unpredictable number of responses, making it highly resistant to extinction.
Fixed-Ratio
A schedule of reinforcement where a response is reinforced only after a specified number of responses have occurred.
Fixed-Interval
A schedule of reinforcement where the first response is rewarded only after a specified amount of time has elapsed.
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