________ Is a Technique That Attempts to Determine the Relative

question 55

Multiple Choice

________ is a technique that attempts to determine the relative importance consumers attach to salient attributes and the utilities they attach to the levels of attributes.

• A) Correspondence analysis
• B) External analysis of preferences
• C) Conjoint analysis
• D) Internal analysis of preferences

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Definitions:

Price Ceilings

Price controls that outlaw trade at prices above the ceiling.

Intended

Something that is planned or meant to happen in a specific way.

Price Floors

Price controls that outlaw trade at prices below the floor.

Intended

Designed or planned to serve a particular purpose.