The Communications Mix Can Indirectly Persuade a Person to Purchase

question 2

True/False

The communications mix can indirectly persuade a person to purchase.

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Definitions:

Unrelated Products

Products that belong to different markets or sectors, showing no direct connection or use relation.

New Customers

Individuals or entities that have never purchased from or engaged with a brand or business before.

Existing Products

Products that are currently available in the market, developed and sold by companies.

Existing Customers

Individuals or entities that have previously made purchases from a business and may continue to do so.