Positioning Maps Can Be Used to Determine Strategies Vis-à-Vis the Competition

question 24

True/False

Positioning maps can be used to determine strategies vis-à-vis the competition as well as aid in analyzing the firm's own internal position using attributes and benefits.

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Definitions:

Productive

Being productive describes a scenario where outputs are maximized from a given set of inputs, indicating efficiency in the use of resources.

Productivity of Computer Programmers

A measure of the output (typically software or code) produced by programmers within a certain period of time, often assessed in terms of quality and efficiency.

Competitive Forces

External factors that influence the competitive position of a firm in an industry, including competition, customers, new entrants, substitutes, and suppliers.

Employment Discrimination

Unfair or unequal treatment of employees or job applicants based on characteristics like race, gender, age, or disability.