Geographic Location Is Probably the Original Segmentation Variable and One

question 18

True/False

Geographic location is probably the original segmentation variable and one of the most widely used in the lodging and restaurant industries

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Definitions:

Nonparametric Test

A statistical test that does not assume a specific distribution for the variable being analyzed.

Simple Random Samples

A subset of a statistical population in which each member of the subset has an equal probability of being chosen.

Wilcoxon Rank Sum Test

A nonparametric statistical test that compares two independent samples to determine if they come from the same distribution.

Shift In Distribution

A change in the overall distribution of a set of data or population, often indicating a significant change in the mean, variance, or shape of the distribution.