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Describe the Various Sampling Techniques Used in Consumer-Market Sales Promotion

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Essay

Describe the various sampling techniques used in consumer-market sales promotion.


Definitions:

Primary Reinforcer

A stimulus like food or water, that is naturally rewarding and satisfies a biological need, used to reinforce behaviors.

Funny Joke

A humorous or amusing statement or story designed to provoke laughter or amusement.

Biological Preparedness

The idea that people and animals are inherently inclined to form associations between certain stimuli and responses, facilitating survival-based learning.

Conditioned Taste Aversions

The learned aversion to a particular taste or food that has been associated with illness or nausea.

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