With Media Clutter and Fragmentation

question 8

Multiple Choice

With media clutter and fragmentation,:

• A)advertisers are developing a lack of faith in advertising alone.
• B)the probability of any one advertisement making a real difference has increased manifold.
• C)there are very few media choices available to advertisers.
• D)promotion options are no longer attractive to advertisers.

---

Definitions:

Recovery Drive

A drive that contains all the information needed to reinstall your operating system if it should become corrupted. Often the manufacturer will have placed a utility on your system to create this.

Utility

Software designed to help analyze, configure, optimize or maintain a computer system.

Computer Crashes

Instances where a computer or a software abruptly stops functioning due to errors, overloading, or hardware failure.

Subscription Software

A model whereby the user pays a fee to use the software. The software is downloaded and installed locally but is routinely updated by connection to the manufacturer’s server.