Examlex
How is coordination of media achieved through integrated marketing communications?
Social Networks
Platforms or websites that enable users to create and share content or participate in social networking with others.
Showrooming
The practice of examining merchandise in a physical retail store but then purchasing it online for a lower price.
Examining Products
The process of thoroughly inspecting and analyzing a product for quality, functionality, and compliance with standards.
Multichannel Marketing
A marketing strategy that involves interacting with customers via multiple channels or platforms to offer them a seamless shopping experience.
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