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Since about 1970, in both developed and developing countries, the ratio of trade to GDP has __________; over the same time period, in the United States and the European Union, the ratio of imports from developing countries to total imports __________.
Marketing ROI
The return on investment from marketing activities, calculated by dividing the profit generated from marketing by the costs associated.
Measurement Technologies
Tools and systems used for determining the magnitude, quantity, or capacity of physical attributes or performance.
Marketing Spending
The total expenditure by a company on marketing activities, including advertising, promotions, and other strategies to increase sales.
Primary Target Market
The specific group of consumers identified by a business as its main focus for marketing efforts, based on shared characteristics or needs.
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