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A manufacturer of toothpaste has segmented the market and developed distinct product offerings designed to appeal to the three different segments. One product offers all day protection from tooth decay; a second product offers whiter, brighter teeth; the third product offers all day mouth freshness and yet another product offers protection for sensitive teeth. Which approach to segmentation is the company MOST likely to have used?
Prosocial Behaviour
Actions intended to benefit others without expecting anything in return, such as helping, sharing, or comforting.
Human Reactions
The responses or behaviors exhibited by individuals in response to external stimuli or situations, influenced by cognitive, emotional, and physical states.
Animal Reactions
The behaviors or physiological responses of animals to external stimuli or changes in their environment.
Perilous Situation
A dangerous or risky circumstance that can potentially lead to harm.
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