Examlex
The tendency for people to remember good points made about a brand they like and forget good points made about competing brands is known as:
Modern Society
Societies characterized by advanced industrialization, technological innovation, and the extensive use of rationality in social organization and governance.
Manifest Functions
The obvious, intended functions of a social structure for the social system.
Social Conflict
An opposition of social powers that arises from different social positions, interests, or values within a society.
Robert Merton
An American sociologist noted for developing the theory of structural functionalism and concepts like self-fulfilling prophecy and role model.
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