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The Process of Developing and Maintaining a Strategic Fit Between

question 8

Multiple Choice

The process of developing and maintaining a strategic fit between the organisation's goals and capabilities and its changing marketing opportunities is known as:


Definitions:

Primary group

A small social group characterized by close, personal, and enduring relationships, such as those between family members and close friends.

Regular basis

A consistent, repeated interval at which activities or events occur, whether daily, weekly, monthly, or on a similarly predictable schedule.

Spending time

The allocation of one's duration towards various activities or tasks over a period.

Interact regularly

The continuous engagement or communication between individuals or entities in a consistent and repeated manner.

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