Which of the Following Is NOT One of the Steps

question 104

Multiple Choice

Which of the following is NOT one of the steps in strategic planning?

• A) design a business portfolio
• B) allocate resources
• C) set corporate objectives and goals
• D) define a corporate mission
• E) plan marketing and other functional level strategies

---

Definitions:

Gross Margin Percentage

A financial metric that measures the proportion of money left over from revenues after accounting for the cost of goods sold, expressed as a percentage.

Gross Margin

The difference between revenue and the cost of goods sold, which indicates the profitability before administrative, sales, and other expenses.

Financial Leverage

A difference between the rate of return on assets and the rate paid to creditors.

Issuing Common Stock

The process by which a company sells new shares of its common stock to investors, thereby raising equity capital.