Which of the Following Is NOT One of the Trends

question 32

Multiple Choice

Which of the following is NOT one of the trends in distribution management discussed in your text?

• A) distermediation
• B) growth of multichannel marketing
• C) growth in vertical marketing systems
• D) growth of direct- response marketing
• E) growth in horizontal marketing systems

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Definitions:

Ingroup Bias

The tendency to favor members of one's own group over those from external groups.

Social Identities

The part of an individual's self-concept derived from their perceived membership in social groups.

Outgroup Homogeneity

The perception that members of an out-group are more similar to each other than they actually are, especially when compared to the perceived diversity within an in-group.

Gender

Variations in traits that distinguish between male and female qualities.