Companies Address Needs by Putting Forth A________ , a Set

question 46

Multiple Choice

Companies address needs by putting forth a________ , a set of benefits that they offer to customers to satisfy their needs.

• A) brand
• B) demand
• C) deal
• D) marketing plan
• E) value proposition

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Definitions:

Population Mean

The average of all the values in a population.

Sampling Distribution

The distribution of a statistic (such as the mean) computed from a sample, over repeated sampling from the same population.

Variability

The extent to which data points differ from each other and from the mean of the data set.

Sampling Distribution

The distribution that indicates the probabilities of a given statistic, which is acquired from a random sample.