Examlex
The Internet has given modern companies a new set of capabilities. Among those capabilities is the ability to operate a new information channel. Describe how information can be used by the marketer in this new channel.
Ethical Fundamentalism
A philosophy where individuals apply a set of predetermined ethical principles to make moral judgments in various situations.
Utilitarianism
A theory in moral philosophy arguing that the best action is the one that maximizes utility, usually defined as that which produces the greatest well-being of the greatest number of people.
Justice
The principle of fairness and moral righteousness, often pursued through legal or ethical means, ensuring equal right and treatment.
Ethical Theory
A systematic and philosophical approach to understanding, analyzing, and distinguishing right from wrong behavior.
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