Rosa Has a Successful Web-Based Business Selling Native American Crafts

question 44

Multiple Choice

Rosa has a successful Web-based business selling Native American crafts. Recently she has been receiving orders from people in countries outside the United States. What technological change would MOST likely attract more customers in other countries to her online business?

• A)Make sure her online content is oriented primarily to her existing customers.
• B)Advertise in English-speaking newspapers that are published in foreign countries.
• C)Ensure her Web site supports multiple languages and culturally customized content.
• D)Add wikis, a blog, and a search function to her Web site.

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Definitions:

IQ Scores

Numerical measurements derived from standardized tests designed to assess human intelligence and cognitive abilities relative to a statistical normal distribution.

Crystallized Intelligence

The ability to use knowledge gained from past experiences, recognizing it as a form of intellectual ability that tends to improve over a person's lifespan.

Fluid Intelligence

Intellectual ability that reflects basic information processing skills, including working memory, processing speed, and the ability to detect relations among stimuli and draw inferences; underlies learning, is not influenced by culture, and reflects brain functioning.

Pragmatic Intelligence

The ability to solve real-world problems by adapting to, shaping, or selecting environments.