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Which of the following is not typically a positional advantage in a business model?
Generation Z
A demographic cohort following Generation Y (Millennials), typically defined as those born from the mid-1990s to the early 2010s.
Generation Y
Generation Y, also known as Millennials, refers to the demographic cohort following Generation X, typically born between the early 1980s and mid-1990s.
Born
The process of coming into life or entering into existence.
Mature Consumers
Individuals typically in the age group of 55 years and older, often characterized by distinct purchasing habits and preferences shaped by years of consumption experience.
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