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Martin Is Looking at the Number of Sales Calls, Travel

question 20

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Martin is looking at the number of sales calls, travel time and office work time of his sales force. Martin's goal in time and utilization analysis is to have salespeople:

Understand the variety of examination positions and their purposes.
Differentiate between various diagnostic processes and the importance of accurate diagnosis.
Recognize the role of assumptions, beliefs, and practices in patient care.
Understand safety precautions necessary in a medical setting to prevent the spread of infection.

Definitions:

Cognitive Learning

A style of learning that involves understanding, thinking, problem-solving, and remembering, by which knowledge is gained and retained.

Vicarious Learning

Learning that occurs by observing the behaviors of others and the outcomes of those behaviors.

Insects

A vast group of arthropods characterized by a chitinous exoskeleton, a three-part body (head, thorax, abdomen), three pairs of jointed legs, compound eyes, and one pair of antennae.

Law of Effect

A principle in behaviorism stating that responses followed by satisfaction will become more likely to occur, and those followed by discomfort will become less likely.

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