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Jay's Job Is to Visit Hospitals to Explain to Physicians

question 78

Multiple Choice

Jay's job is to visit hospitals to explain to physicians and nurses the advantages of his company's line of bandages. Jay hopes this activity will encourage the medical personnel to request that their hospital stock Jay's brand. Arlene works for the same company, but her job is to convince pharmacies and supermarkets to carry the company's line of consumer adhesive bandages. Which of the following characteristics is crucial for Arlene's sales success?


Definitions:

Nondeclarative Memories

A type of long-term memory that includes skills and experiences that are performed automatically without conscious recall, such as procedural memory.

Episodic Memory

A type of long-term memory that involves the recollection of specific events, situations, and experiences.

Declarative Memories

Memories that can be consciously recalled, such as facts and events, and are known as explicit memories.

Semantic Memory

A type of long-term memory involving the capacity to recall words, concepts, or numbers, which is essential for the understanding and use of language.

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