The Lifetime Value of a Customer Concept Emphasizes Cost Savings

question 59

True/False

The lifetime value of a customer concept emphasizes cost savings, revenue growth, profits and referrals from loyal customers.

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Definitions:

Cognitive-Type

Cognitive-Type refers to classifications or categories based on cognitive processes such as perception, thinking, and understanding.

Intuitive-Type

A person who relies more on intuition and subjective impressions than on rational analysis and objective evidence.

Reason

The power of the mind to think, understand, and form judgments by a process of logic.

Dogmatism

The tendency to lay down principles as incontrovertibly true, without consideration of evidence or the opinions of others.