The First Step in the Selling Process Is to Qualify

question 37

True/False

The first step in the selling process is to qualify prospects.

---

Definitions:

WACC

Weighted Average Cost of Capital; a calculation of a firm's cost of capital wherein each category of capital is proportionately weighted.

Cost Of Debt

The current interest rate a business is charged on its outstanding debts, encompassing both loans and bonds.

Dividend Growth Model

A method for valuing a stock by assuming dividends grow at a constant rate in perpetuity.

Cost Of Equity

The return that investors expect for providing capital to a company, often seen as the risk-free rate plus a premium for the equity risk.