Doris Lewis Owns Lewis Edibles Inc

question 139

Multiple Choice

Doris Lewis owns Lewis Edibles Inc., a company that makes Tongue Tinglin' B.B.Q. sauce. She wants to target local people who like the special blend of flavours found only in North Carolina mustard-based barbecue sauce. The easiest method for segmenting her market is to use ______ segmentation variables.

• A)socioeconomic
• B)behaviour
• C)geographic
• D)age

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Definitions:

Tax Burden

The total amount of tax that individuals, businesses, or specific sectors of the economy bear.

Federal Personal Income Tax

A tax levied by the federal government on the income of individuals, with rates varying based on income levels.

Tax Exemptions

Deductions allowed by law to reduce taxable income, often for specific categories of expenses or investments.

Progressive

Pertaining to a type of tax system where the tax rate increases as the taxable amount or income increases, often aimed at reducing income inequality.