KFC in Japan Altered the Sweetness of Its Coleslaw to Appeal

question 186

Multiple Choice

KFC in Japan altered the sweetness of its coleslaw to appeal to Japanese tastes. This is an example of which type of international product strategy?

• A)product customization
• B)product invention
• C)product extension
• D)product adaptation

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Definitions:

Sophomoritis

A colloquial term referring to an attitude of overconfidence displayed by some second-year students (sophomores), often characterized by a lack of respect for others' opinions or a dismissal of established facts.

Immature

Lacking in development, either physically, emotionally, or intellectually; not fully grown or developed.

Over-Confident

Describes a state of being excessively confident without sufficient reason or evidence, often leading to miscalculations or errors in judgment.

Low Self-Esteem

A condition where an individual holds a low or negative perception of their own worth or value.