All of the Following Are Examples of Internal Secondary Data

question 36

Multiple Choice

All of the following are examples of internal secondary data EXCEPT:

• A)an organization's income statement and balance sheet for 2001.
• B)customer lists generated by an organization's marketing information system.
• C)Nielsen ratings reports for Ontario purchased by an organization.
• D)studies conducted three years ago by the firm's market research department.

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Definitions:

Persuade

The act of convincing someone to do something or to believe in something through reasoning, argumentation, or appeal.

Aggressively

Behaving or acting in a manner that is forceful, assertive, or with a strong intent to dominate or succeed.

Self-serving Bias

The common tendency to attribute one's successes to personal characteristics and failures to external factors.

Good Catch

A term often used in healthcare and safety industries to refer to a potentially harmful error that is identified and corrected before causing harm.